A bear market is a drop of 20% or more in a major stock index from its recent peak. A bull market is a rise of 20% or more from a recent trough. These two phases define the stock market cycle and dictate how investors feel about risk, spending, and the economy.

The S&P 500 has experienced 26 bear markets since 1928 — and recovered from every single one.


Key Definitions at a Glance

Term Definition Typical Trigger
Bull market 20%+ rise from trough Economic growth, low rates, strong earnings
Bear market 20%+ drop from peak Recession fears, rate hikes, crisis events
Correction 10–19% drop from peak Profit-taking, uncertainty
Crash Rapid 20%+ drop (days/weeks) Panic selling, unexpected shock
Rally Short-term price rise within a trend Can happen within a bear market

A correction is not a bear market — it is a normal, healthy part of market cycles that occurs roughly once a year.


Historical Bear Markets (S&P 500)

Bear Market Peak to Trough Decline Duration Recovery Time
Great Depression (1929–1932) -86% ~34 months ~25 years
Dot-com bust (2000–2002) -49% ~31 months ~7 years
Financial crisis (2007–2009) -57% ~17 months ~5.5 years
COVID crash (2020) -34% 1 month ~5 months
2022 bear market -25% ~10 months ~2 years

Average bear market: -36% decline over 9.6 months.


Historical Bull Markets (S&P 500)

Bull Market Total Gain Duration
1949–1956 +267% 86 months
1982–1987 +229% 60 months
1990–2000 +417% 113 months
2009–2020 +401% 131 months (longest ever)
2020–2022 +114% 21 months

Bull markets last much longer than bear markets on average. The average bull market since 1928 has lasted approximately 2.7 years.


What Causes Each Phase?

Bear Market Catalysts

  • Interest rate hikes that raise borrowing costs
  • Recession or anticipated economic contraction
  • Financial system stress (bank failures, credit crises)
  • Geopolitical shocks (wars, pandemics, energy crises)
  • Extreme overvaluation correcting

Bull Market Catalysts

  • Low interest rates stimulating borrowing and investment
  • Strong corporate earnings growth
  • Economic expansion and low unemployment
  • Technological innovation opening new markets
  • Easy monetary and fiscal policy

Worked Example: Dollar-Cost Averaging in a Bear Market

Sarah invests $500/month in an S&P 500 index fund. The market drops 30% over 10 months, then recovers fully.

Month Price per Share Shares Bought Running Shares
1 (peak) $500 1.0 1.0
3 (–15%) $425 1.18 ~4.0
6 (–25%) $375 1.33 ~8.3
10 (–30%) $350 1.43 ~14.5
14 (recovery) $500 1.0 ~19.5

At full recovery, Sarah owns ~19.5 shares at $500 = $9,750 invested with $8,500 contributed. The bear market helped her by letting her buy more shares cheaply. Stopping contributions during the bear market would have cost her this advantage.


How to Invest in Each Environment

In a Bull Market

  • Stay invested; let compound growth work
  • Rebalance to your target allocation if stocks become oversized
  • Resist the urge to time the top — consistently wrong for most investors
  • Maintain your emergency fund so you never have to sell at a bad time

In a Bear Market

  • Continue regular contributions (dollar-cost averaging)
  • Rebalance — buy more stocks as bonds hold value relative to equities
  • Tax-loss harvest — sell losers to offset gains elsewhere in your portfolio
  • Avoid checking your portfolio daily — emotional decisions are costly
  • Do not sell to cash unless your time horizon has fundamentally changed

Indicators Investors Watch

Indicator Bear Signal Bull Signal
Yield curve Inverted (10yr < 2yr) Normal/steep
Unemployment Rising Falling or low
Consumer confidence Falling sharply High and rising
Corporate earnings Declining Growing
Market P/E ratio Falling Expanding

See the Investment Portfolio Basics guide for how to build a portfolio that can weather both bull and bear markets.

WealthVieu
Written by WealthVieu

WealthVieu researches and writes data-driven personal finance guides using primary sources including the IRS, Bureau of Labor Statistics, Federal Reserve, and Census Bureau.

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